What does a readable ChatGPT ads test cost?

Model daily floors, CPC/CPM objectives, and whether your budget can produce a signal you would act on.

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A ChatGPT ads test costs a minimum of 25 USD per day per campaign in the United States, with local equivalents elsewhere. That floor is the price of entry, not the price of an answer. A readable test is one that buys enough clicks to distinguish a real result from noise, which is usually a multiple of the floor.

Free to use. No email required, and results stay on screen.

How to use it

  1. Enter your market so the calculator applies the correct daily campaign floor.
  2. Choose an objective: Clicks bills on CPC, Reach bills on CPM.
  3. Enter your expected CPC or CPM, or start from OpenAI’s 3 to 5 USD CPC guidance.
  4. Set the number of days you intend to run and the conversion rate you expect.
  5. Read whether the resulting volume is large enough to act on, or only large enough to spend.

What it reports

Daily floor
The documented minimum daily spend per campaign in your market.
Total test spend
Floor or chosen budget multiplied by the test duration.
Expected clicks
Spend divided by your modelled CPC.
Signal quality
Whether the expected conversion count can separate a result from noise.

Worth knowing

The 200,000 USD entry commitment was removed on 5 May 2026, but the per-campaign daily floor remains: 25 USD in the United States, with local equivalents including 15 GBP, 2,500 JPY, 25,000 KRW, and 150 MXN. OpenAI recommends starting CPC bids between 3 and 5 USD. For product feed campaigns, reported guidance is around 3 USD, with bids below 2 USD receiving minimal traffic.

Common questions

What is the minimum spend for ChatGPT ads?

The documented minimum is 25 USD per day per campaign in the United States, with local equivalents such as 15 GBP, 2,500 JPY, 25,000 KRW, and 150 MXN. This is a per-campaign floor, so running several campaigns multiplies it.

Is there still a 200,000 USD commitment to advertise on ChatGPT?

No. The 200,000 USD entry commitment was removed on 5 May 2026. The per-campaign daily floor of 25 USD in the United States remains in place.

What CPC should I bid on ChatGPT ads?

OpenAI recommends starting between 3 and 5 USD for CPC campaigns. For product feed campaigns, reported guidance is around 3 USD, and bids below 2 USD are reported to receive minimal traffic.

How long should a ChatGPT ads test run?

Long enough to buy a conversion count you would act on. At the 25 USD floor and a 4 USD CPC, a single campaign buys roughly six clicks a day, so short tests at the floor produce spend rather than signal.

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