Country guide

ChatGPT Ads by country: budgets and rules for every market

Minimum daily budget, launch date, targeting and category rules for every ChatGPT Ads market, with a full guide to the 20 largest.

Countries
63
Latest wave
23 September 2026
Verified
2 October 2026

The short answer

OpenAI lists 63 countries where businesses can use self-service ChatGPT Ads Manager, as of 2 October 2026. This page compares them side by side: the minimum daily budget, when each market opened, and how deep targeting goes. For the account rules behind the list, see ChatGPT Ads countries and eligibility. The list grew from nine beta-era markets in mid-August to 52 on 31 August, then to 63 by the end of September with four Middle East additions and the Southeast Asia and Taiwan expansion.

The test is where your legal entity is registered. OpenAI’s availability page says the entity that will advertise and be billed must be based in a listed country. The 20 largest markets below link to their own page, with the minimum budget, how access opened, targeting depth and the category rules that apply there.

How the list grew

DateWaveMarketsCountries
February 2026Launch market1United States
By August 2026Beta-era market8Canada, Mexico, Brazil, Australia, New Zealand, Japan, South Korea, United Kingdom
31 August 2026European expansion31Austria, Belgium, Bulgaria, Croatia, Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Iceland, Ireland, Italy, Latvia, Liechtenstein, Lithuania, Luxembourg, Malta, Netherlands, Norway, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Sweden, Switzerland
31 August 2026India and MENA expansion12India, Qatar, Bahrain, Kuwait, Oman, Jordan, Lebanon, Iraq, Egypt, Morocco, Algeria, Tunisia
September 2026September addition4UAE, Saudi Arabia, Israel, Turkey
23 September 2026Southeast Asia and Taiwan expansion7Indonesia, Malaysia, Philippines, Singapore, Thailand, Vietnam, Taiwan

North America (2)

CountryOpenedDaily minimumBelow country level
United StatesFebruary 202625 USDYes (Aug pull)
CanadaBy August 202625 CADYes (Aug pull)

Latin America (2)

CountryOpenedDaily minimumBelow country level
MexicoBy August 2026150 MXNWhere available
BrazilBy August 202640 BRLWhere available

Europe (32)

CountryOpenedDaily minimumBelow country level
United KingdomBy August 202615 GBPYes (Aug pull)
Austria31 August 202615 EURWhere available · EEA rules
Belgium31 August 202615 EURWhere available · EEA rules
Bulgaria31 August 202615 EURWhere available · EEA rules
Croatia31 August 202615 EURWhere available · EEA rules
Cyprus31 August 202615 EURWhere available · EEA rules
Czech Republic31 August 2026350 CZKWhere available · EEA rules
Denmark31 August 2026110 DKKWhere available · EEA rules
Estonia31 August 202615 EURWhere available · EEA rules
Finland31 August 202615 EURWhere available · EEA rules
France31 August 202615 EURWhere available · EEA rules
Germany31 August 202615 EURWhere available · EEA rules
Greece31 August 202615 EURWhere available · EEA rules
Hungary31 August 20265,500 HUFWhere available · EEA rules
Iceland31 August 2026No ISK rowWhere available · EEA rules
Ireland31 August 202615 EURWhere available · EEA rules
Italy31 August 202615 EURWhere available · EEA rules
Latvia31 August 202615 EURWhere available · EEA rules
Liechtenstein31 August 202620 CHFWhere available · EEA rules
Lithuania31 August 202615 EURWhere available · EEA rules
Luxembourg31 August 202615 EURWhere available · EEA rules
Malta31 August 202615 EURWhere available · EEA rules
Netherlands31 August 202615 EURWhere available · EEA rules
Norway31 August 2026160 NOKWhere available · EEA rules
Poland31 August 202665 PLNWhere available · EEA rules
Portugal31 August 202615 EURWhere available · EEA rules
Romania31 August 202680 RONWhere available · EEA rules
Slovakia31 August 202615 EURWhere available · EEA rules
Slovenia31 August 202615 EURWhere available · EEA rules
Spain31 August 202615 EURWhere available · EEA rules
Sweden31 August 2026175 SEKWhere available · EEA rules
Switzerland31 August 202620 CHFWhere available · EEA rules

Asia-Pacific (12)

CountryOpenedDaily minimumBelow country level
AustraliaBy August 202625 AUDYes (Aug pull)
New ZealandBy August 202625 NZDYes (Aug pull)
JapanBy August 20262,500 JPYYes (Aug pull)
South KoreaBy August 202625,000 KRWYes (Aug pull)
India31 August 2026725 INRWhere available
Indonesia23 September 202614,000.00 IDRWhere available
Malaysia23 September 20265.50 MYRWhere available
Philippines23 September 202650.00 PHPWhere available
Singapore23 September 20264.00 SGDWhere available
Thailand23 September 202633.00 THBWhere available
Vietnam23 September 202619,000 VNDWhere available
Taiwan23 September 202660.00 TWDWhere available

Middle East and North Africa (15)

CountryOpenedDaily minimumBelow country level
United Arab EmiratesSeptember 202665 AEDWhere available
Saudi ArabiaSeptember 202650 SARWhere available
IsraelSeptember 202660 ILSWhere available
TurkeySeptember 2026No TRY rowWhere available
Qatar31 August 202670 QARWhere available
Bahrain31 August 2026No BHD rowWhere available
Kuwait31 August 2026No KWD rowWhere available
Oman31 August 2026No OMR rowWhere available
Jordan31 August 2026No JOD rowWhere available
Lebanon31 August 2026No LBP rowWhere available
Iraq31 August 2026No IQD rowWhere available
Egypt31 August 2026No EGP rowWhere available
Morocco31 August 2026No MAD rowWhere available
Algeria31 August 2026No DZD rowWhere available
Tunisia31 August 2026No TND rowWhere available

Minimum daily budget by billing currency

OpenAI sets the floor by the account’s billing currency, not by country. These are the 30 rows on its Minimum Campaign Spend table. Several listed countries, including Turkey, Iceland and most of the Middle East and North Africa, have no local-currency row, so their floor depends on the currency chosen at signup.

Billing currencyMinimum daily budget
AED65 AED
AUD25 AUD
BRL40 BRL
CAD25 CAD
CHF20 CHF
CZK350 CZK
DKK110 DKK
EUR15 EUR
GBP15 GBP
HUF5,500 HUF
IDR14,000.00 IDR
ILS60 ILS
INR725 INR
JPY2,500 JPY
KRW25,000 KRW
MXN150 MXN
MYR5.50 MYR
NOK160 NOK
NZD25 NZD
PHP50.00 PHP
PLN65 PLN
QAR70 QAR
RON80 RON
SAR50 SAR
SEK175 SEK
SGD4.00 SGD
THB33.00 THB
TWD60.00 TWD
USD25 USD
VND19,000 VND

A daily budget is a seven-day average: a day can spend up to twice it, a budget week up to seven times it. Details on the daily versus total budget page.

What “available” does and does not mean

It is an account rule. It tells you whether your business can open a self-service account. It does not by itself tell you which audiences your campaigns can reach.

New accounts can be held to their home country. OpenAI says some new self-serve accounts can advertise only in their home country until identity verification is approved and they reach a required spend there.

Category rules are not uniform. Financial, health and legal services can be approved case by case only in the United States; outside the US they are generally prohibited.

Europe has an extra constraint. For campaigns targeting the EEA or Switzerland, OpenAI advises avoiding custom audiences while ads personalization is unavailable there.

The account-level rules are covered in ChatGPT Ads eligibility, and every change to this list is logged with its date in the ChatGPT Ads changelog.

Quick answers

How many countries can use ChatGPT Ads?

63. OpenAI’s Ads Manager availability page lists 63 countries as Available for self-service as of 2 October 2026, after the 23 September 2026 expansion to Southeast Asia and Taiwan.

Which countries were added most recently?

Indonesia, Malaysia, the Philippines, Singapore, Thailand, Vietnam and Taiwan on 23 September 2026. Israel, Saudi Arabia, Turkey and the United Arab Emirates appeared on the list in September 2026, after our 13 September check.

Is ChatGPT Ads available in the UAE?

Yes. The United Arab Emirates is on the self-service list, with a published minimum of 65 AED a day for AED billing accounts.

Does availability depend on where my business or my customers are?

On your business. OpenAI says the legal entity that will advertise and be billed must be based in an available country. Where ads can serve is then set by campaign country targeting.

What if my country is not listed?

Self-service is not available yet. OpenAI says you can still create an account at ads.openai.com and it will notify you when your country opens. Do not register under a country your legal entity is not in; country, currency and time zone cannot be changed later.

Which country has the lowest minimum daily budget?

Vietnam, at 19,000 VND a day, on OpenAI’s Minimum Campaign Spend table. The US floor is 25 USD.

Sources

Every claim on this page traces to OpenAI’s own documentation or to a measurement we state the method for. Checked 2 October 2026.

ClaimSource
63-country self-service list; legal-entity ruleOpenAI Help Center, Ads Manager Availability
Minimum daily budget by currency; home-country restriction; EEA custom audiencesOpenAI Help Center, Create Campaigns for ChatGPT Ads
Daily budget pacingOpenAI Help Center, Daily Budgets
31-market European expansionOpenAI, ChatGPT Ads expands across Europe
31 August 2026 expansionOpenAI, Expanding access to AI with ChatGPT Ads
23 September 2026 Southeast Asia and Taiwan expansionOpenAI, ChatGPT Ads expands to Southeast Asia and Taiwan
US-only regulated-category carve-outOpenAI Ad Policies, v1.6

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